WHO WE ARE
A dashcam leader
Pittasoft has set the standard in the car dashcam industry since it was established in 2007.
Taking car dashboard camera technology to the next level with its groundbreaking Full-HD 1-channel and 2-channel cameras, Pittasoft has enabled global customers to maximize usability by connecting car dashcams to smart devices via Wi-Fi and BlackVue Cloud services.
Anytime, anywhere, BlackVue Cloud provides instant access to playback, remote Live View and video sharing as well as peace of mind with emergency alarm notifications, location tracking and backup of important footage.
A history of innovations
Early days
Pittasoft Co., Ltd is founded on July 2 by Dr. Hyunmin Hur. The company focuses on Internet protocol closed-circuit television (CCTV) solutions sold under the Pittasoft brand.
Pivotal year
Seeing a new opportunity in the market, the company pivots, focusing its R&D on a promising new type of devices: drive recorders (hence the “DR” prefix in its dashcam model names).
First dashcam
The “BlackVue” brand is created in 2010 for the release of the company’s first dashboard camera, the BlackVue DR300, introducing the iconic tubular design. That first model records in VGA resolution (640×480). The BlackVue dashcams also introduced Parking Mode recording, which allows the recording of motion-triggered and impact-triggered videos.
First Full HD Dashcam
The BlackVue DR400G-HD pushes dashcam video resolution forward with the introduction of Full HD 1080p recording.
Wi-Fi Connectivity
DR500G-HD (Wi-Fi DR500G-HD in Korea) introduces Wi-Fi connectivity to leverage smartphones’ capabilities with the BlackVue App (Live View, settings, video download, etc.).
Firmware Over The Air
The Wi-Fi-enabled DR650W-2CH enters the market at the end of the year, introducing the ability to upgrade the firmware via the BlackVue app.
First Dashcam Cloud Service
Cloud Dashcam and Fleet SDK
BlackVue launches the DR650S Series, the first BlackVue designed for Cloud compatibility.
The BlackVue Fleet SDK is released, allowing freight service providers and companies with large fleets to integrate BlackVue dashcams into their own solution.
BlackVue Fleet Tracking
BlackVue Fleet Tracking launches to offer businesses extended Cloud functionalities and volume pricing.
DR750S Series is released offering Full HD 60FPS recording and great low-light sensitivity.
4K Dashcam and Cloud API
The DR900S Series introduces not only 4K but also 5GHz Wi-Fi and HEVC compression, becoming the first dual-channel 4K Cloud dashcam.
The BlackVue Cloud API is released to allow developers to integrate BlackVue Cloud features into their own software solution.
LTE-Enabled Dashcam
The BlackVue DR750-2CH LTE enters the market, featuring built-in 4G LTE for Cloud connectivity.
The BlackVue X Series follows suit, featuring optional plug-in LTE connectivity modules.
Seamless Pairing, Mobile Hotspot function, 3CH lineup
BlackVue launches the X Plus Full HD and 4K models, with improved video quality.
Live Event Upload becomes the new must-have Cloud feature in combination with Parking Mode.
BlackVue Seamless Pairing makes app-dashcam interactions more intuitive than ever.
Mobile Hotspot Function turns Cloud-connected BlackVue dashcams into mobile routers for all passengers.
In October, BlackVue introduces the DR750X-3CH Plus lineup of triple-channel dashcams.
BlackVue SIM, Driver Monitoring System, Event Map
BlackVue starts bundling a SIM card with select models at destination of the North American market for easy Cloud connectivity out of the box.
BlackVue launches the AI-powered Driver Monitoring System (DMS) lineup
globally. DMC200 camera detects and warns against risky behavior such as
drowsiness or distraction.
Event Map is introduced, displaying crowdsourced Event data and videos on an interactive map.
4K LTE, Box Models
March sees the launch of a whole new lineup of dash cams with the DRx70X Series. First, the DR970X LTE combines 4K front camera recording and built-in LTE connectivity. Later the same month, the DR770X Box introduces a new form factor focused on stealth and security, with three cameras and a separate recording unit.
STARVIS 2 Sensor, 4K Box, AI-Powered Cam
BlackVue revamps its 4K dash cam lineup with new Sony STARVIS 2 sensors and BlackVue’s fine-tuned ISP for incredible low-light performance.
DR970X Box-2CH Plus wins EISA Award for Best In-Car Dashcam.
BlackVue releases DR770X Box Pro and new AI-Powered Driver-Monitoring System camera that is both more powerful and much more compact than its predecessor.
A history of innovations
Early days
Pittasoft Co., Ltd is founded on July 2 by Dr. Hyunmin Hur. The company focuses on Internet protocol closed-circuit television (CCTV) solutions sold under the Pittasoft brand.
Pivotal year
Seeing a new opportunity in the market, the company pivots, focusing its R&D on a promising new type of devices: drive recorders (hence the “DR” prefix in its dashcam model names).
First dashcam
The “BlackVue” brand is created in 2010 for the release of the company’s first dashboard camera, the BlackVue DR300, introducing the iconic tubular design. That first model records in VGA resolution (640×480). The BlackVue dashcams also introduced Parking Mode recording, which allows the recording of motion-triggered and impact-triggered videos.
First Full HD Dashcam
The BlackVue DR400G-HD pushes dashcam video resolution forward with the introduction of Full HD 1080p recording.
Wi-Fi Connectivity
DR500G-HD (Wi-Fi DR500G-HD in Korea) introduces Wi-Fi connectivity to leverage smartphones’ capabilities with the BlackVue App (Live View, settings, video download, etc.).
Firmware Over The Air
The Wi-Fi-enabled DR650W-2CH enters the market at the end of the year, introducing the ability to upgrade the firmware via the BlackVue app.
First Dashcam Cloud Service
Cloud Dashcam and Fleet SDK
BlackVue launches the DR650S Series, the first BlackVue designed for Cloud compatibility.
The BlackVue Fleet SDK is released, allowing freight service providers and companies with large fleets to integrate BlackVue dashcams into their own solution.
BlackVue Fleet Tracking
BlackVue Fleet Tracking launches to offer businesses extended Cloud functionalities and volume pricing.
DR750S Series is released offering Full HD 60FPS recording and great low-light sensitivity.
4K Dashcam and Cloud API
The DR900S Series introduces not only 4K but also 5GHz Wi-Fi and HEVC compression, becoming the first dual-channel 4K Cloud dashcam.
The BlackVue Cloud API is released to allow developers to integrate BlackVue Cloud features into their own software solution.
LTE-Enabled Dashcam
The BlackVue DR750-2CH LTE enters the market, featuring built-in 4G LTE for Cloud connectivity.
The BlackVue X Series follows suit, featuring optional plug-in LTE connectivity modules.
Seamless Pairing, Mobile Hotspot Function
BlackVue launches the X Plus Full HD and 4K models, with improved video quality.
Live Event Upload becomes the new must-have Cloud feature in combination with Parking Mode.
BlackVue Seamless Pairing makes app-dashcam interactions more intuitive than ever.
Mobile Hotspot Function turns Cloud-connected BlackVue dashcams into mobile routers for all passengers.
In October, BlackVue introduces the DR750X-3CH Plus lineup of triple-channel dashcams.
BlackVue SIM, Driver Monitoring System, Event Map
BlackVue starts bundling a SIM card with select models at destination of the North American market for easy Cloud connectivity out of the box.
BlackVue launches the AI-powered Driver Monitoring System (DMS) lineup
globally. DMC200 camera detects and warns against risky behavior such as
drowsiness or distraction.
Event Map is introduced, displaying crowdsourced Event data and videos on an interactive map.
Live Event Upload becomes the new must-have Cloud feature in combination with Parking Mode.
BlackVue Seamless Pairing makes app-dashcam interactions more intuitive than ever.
Mobile Hotspot Function turns Cloud-connected BlackVue dashcams into mobile routers for all passengers.
4K LTE, Box Models
March sees the launch of a whole new lineup of dash cams with the DRx70X Series. First, the DR970X LTE combines 4K front camera recording and built-in LTE connectivity. Later the same month, the DR770X Box introduces a new form factor focused on stealth and security, with three cameras and a separate recording unit.
STARVIS 2 Sensor, 4K Box, AI-Powered Cam
BlackVue revamps its 4K dash cam lineup with new Sony STARVIS 2 sensors and BlackVue’s fine-tuned ISP for incredible low-light performance.
DR970X Box-2CH Plus wins EISA Award for Best In-Car Dashcam.
BlackVue releases DR770X Box Pro and new AI-Powered Driver-Monitoring System camera that is both more powerful and much more compact than its predecessor.
OUR VISION
Since its foundation, Pittasoft has owed its success to a razor-sharp focus on making the best dashcams in the world, both in terms of image quality and connectivity. Our dashcams use the best components, from lenses and sensors to GPS and Wi-Fi modules, and are packed to the brim with innovations. But most importantly, we strive to make products that make sense for our customers, products that are easy to use and bring real value to users on a daily basis.
OUR MISSION
While maintaining its lead in the dashcam market in spite of strong competition, Pittasoft has been working on new ways to connect people and their car, through the use of cloud computing.
BlackVue Cloud is the embodiment of this new development. With its brilliant simplicity, BlackVue Cloud opens a new world of possibilities for all drivers who want to do more with their dashcam and improve their safety.
Production Process
Pittasoft is organized around specialized but tightly interconnected teams with high level of coordination and outstanding professional abilities in their respective area of expertise.
R&D
Manufacturing
Sales & Marketing
Customer Service
Latest Blog
Unhinged Driver Repeatedly Swerving Aggressively on Californian Highway #CaughtOnBlackVue
Los Angeles highways are known for their congestion and unpredictable drivers, but one BlackVue user, Branden, recently experienced a particularly nerve-wracking encounter with an aggressive driver on the 405 South. Thankfully, his BlackVue DR970X-2CH Plus dash cam was recording, capturing the reckless behavior for all to see. The Incident(s) Branden was cruising in the far ...
[BlackVue Cloud] Terms of Service Update (February 2025)
Dear BlackVue Cloud Users, The BlackVue Cloud Terms of Service will be updated on February 24, 2025, to include the Fleeta service. Fleeta is a new fleet solution that replaces BlackVue Fleet Tracking. It is built on the same cloud infrastructure and is compatible with BlackVue Cloud-compatible dash cams. If you would like to learn ...
BlackVue Dash Cam Captures Dangerous Roofing Iron Incident on New Zealand Highway #CaughtOnBlackVue
Driving can sometimes present unexpected challenges, as Steven, a BlackVue DR970X-2CH LTE Plus owner from New Zealand, recently experienced. His dash cam captured a dramatic sequence involving a piece of roofing iron on a busy highway. Here’s his account of the event and how his quick thinking helped ensure driver safety. An Unusual Hazard on ...
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